Launch campaign

HealthHub

Health Hub is a leading healthcare brand with multi-specialty centers across UAE, with an aim to foster a new way of healthcare. However, when it launched during the pandemic, the brand went through a perception problem that it was just a testing center for COVID, rather than a holistic wellness center.

To combat this perception we launched a campaign, We Hear You, aimed at creating awareness around Health Hub as a holistic health and wellness brand that listens to its patients and provides a smart digital ecosystem for better healthcare, backed by the brand promise of - foster the new way of healthcare.

Scope

  • Campaign strategy
  • Digital & social media
  • Production
  • Influencer marketing
  • On-ground activation
  • Search Engine Optimization
  • Media Planning

Region

  • UAE

Category

  • Healthcare